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[Job Vacancy] Digital Marketing Specialist at Pinnah Foods Limited

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Pinnah Foods Limited (The Ice Cream Factory & Yin Yang Express) is an indigenous Food company with 7 outlets operating in the city of Lagos.

We are recruiting to fill the position below:

Job Title: Digital Marketing Specialist

Location: Admiralty Way, Lagos
Employment Type: Full-time


  • Develop and execute ideas for creative digital marketing campaigns that align with our marketing strategy
  • Generate creative ideas and manage digital marketing content across all our digital platforms that incorporates brand standards to help boost business performance
  • Create, publish and share engaging content (original text, photos, videos, etc) for use on social media.
  • Translate brand elements into plans for digital marketing strategies.
  • Analyse market trends and identify new opportunities for digital marketing.
  • Ensure the business is up to date with the latest social media best practices and technologies
  • Liase with graphics designers and photographers to develop engaging and creative content in line with the companyโ€™s brand strategy.
  • Implement advertising/promotional campaigns and profitable positioning strategies.
  • Manage SEO/SEM and marketing database. โ€ข Handling and monitoring of all website and whatsapp orders.
  • Respond to customer enquiries, complaints and feedback across all digital platforms in a timely manner.
  • Implementation of digital marketing strategies to drive traffic to the company’s associated online media assets pages and generate conversions.
  • Create and plan monthly social media calendar – for review and approval of management.
  • Set up and optimize company pages within each digital platform to increase the visibility of social content.
  • Ensure that all communications are consistent with our brand identity across all digital channels.
  • Measure, track and analyse the performance of all digital marketing campaigns and assess against business goals (KPIs) to ensure profitability.


  • Candidates should possess a Bachelor’s Degree qualification with 1 – 2 years relevant work experience.

N120,000 – N150,000 Monthly.

How to Apply
Interested and qualified candidates should send their Applications to: [email protected] using the Job Title as the subject of the email

Application Deadline  26th June, 2022.