Wellcome Nigeria Food Industry Co. Limited is a reputable Food Company into production of snack foods. The company is a big player in the FMCG industry and have being making name for itself.
We are recruiting to fill the position below:
Job Title: Brands and Marketing ManagerLocation: LagosEmployment Type: Full-time
We are looking to hire a Brands and Marketing Manager who will run the daily activities of the marketing team, develop brands initiatives, device and implement effective campaign strategies to increase market visibility of the company’s product
Research and determine product weaknesses and areas to be modified
Monitor market trends, research consumer markets and competitors’ activities
Making decisions about the cost of branding and analyzing trends in customer spending
Overseeing social media accounts and ensure brand consistency
Manage a team of marketing people working on brand initiatives
Writing pitches, blog posts and articles
Conduct competitive strategic analysis, consumer segmentation, and consumer insight development
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Oversee new and ongoing marketing and advertising activities
Align the company around the brand’s direction, choices and tactics
Devise innovative growth strategies
Creating designs and layouts for media outlets
Higher Degree Diploma in Art / Science or Bachelor of Art / Science / Education in Marketing or a related field.
Minimum of 5 years experience as a Brand Manager; food industry experience will be an addedadvantage
Other Requirements and Skills:
Proven working experience as Brand Manager, for food processing company
Strong analytical skills partnered with a creative mind
Data-driven thinking and an affinity for numbers
Outstanding communication skills
Up-to-date with latest trends and marketing best practices.
Proven ability to develop brand and marketing strategies and communicate recommendations to executives
Experience in identifying target audiences and devising effective campaigns
Excellent understanding of the full marketing mix.
How to ApplyInterested and qualified candidates should send their CV / Resume to: [email protected] using the Job Title as the subject of the email.
Application Deadline 20th October, 2023.